Belmont University launched 'In Every Generation' after receiving a grant from the Lilly foundation. The project is centered on intergenerational friendship and the beautiful music and conversations that bloom from it. I pulled inspiration from the 50's and 60's rock landscape and physical media. I aimed to evoke feelings of nostalgia from those that may have experienced those eras and those that wished they did. Over the course of the summer, there will be multiple single release, which I will be designing cover artwork for along with marketing assets.
Client
Belmont University
DELIVERABLES
Branding single covers Album Cover Physical Packaging Website Marketing Assets
Year
2025 - in progress
Role
Creative Direction GRAPHIC DESIGN